Challenge Of Conducting Learning And Development Programs For Next Generation


What Is Learning and Development?

As mention by Henderson (2017) Learning and Development (L&D) is a set of planned activities on the part of an organisation to increase the job knowledge and skills, or to modify attitudes and social behaviour to achieve specific ends which are related to a particular job or role. Organisations which are looking to improve their productivity, efficiency and profitability on their day to day business will look to move beyond general training and look at more diverse learning & development activities which will enable the organisational employees to improve their potential and provide a valuable asset for the business. L&D can be a source of competitive advantage where employees gain appropriate new knowledge and skills (Towler and Dipboye, 2009)

Amazon a leading e-commerce company do one month learning and development program prior to hire an employee. Amazon prepays 95% of tuition for employees at fulfilment centers to take courses in in-demand fields. Why the company offers this perk: “We want our employees to be owners from day one,” says Teal Pennebaker, The corporate communications manager, “so we train them to take ownership over products and services that impact millions of customers. This helps them pioneer a career at Amazon”, this brief how world leading companies evaluate the need of L&D on today’s context.


Figure 01


Conducting Learning And Development For Next Generation – A Challenge

The learning and development theories proposed over the decades which are arranged under the traditional systems still have a great deal of applicability. However now they must be view from different perspective & angles, one that considers both the capabilities of the technology and the interests and abilities of technologically perceptive student of the 21st century.

Today’s organisations are comprised of employees who belong to multiple generations and each generation has different values and is motivated by different things. However, the younger employees who have fundamental differences between themselves, have a very different orientation than others who are in previous generations. Youngers are much more cynical about worker-corporate contracts and are more likely to view themselves as “free agents”. Other set known as Millennials, who are joining companies right now, are very technically fluent, have strong ties with virtual communities and appear to be putting a premium on work-life balance and finding true meaning in their work. Observing young people and the rich online world and life they are in the process of creating for themselves. comments that “…for almost every activity in their lives, these so-called “Digital Natives” are inventing new, online ways of making each activity happen, based on the new technologies available to them” (Prensky, 2004).

For above two categories Youngers & Millennials the delivery of the training material should be via a mix of modern generation media such as interactive computer based and advanced simulators which they can readily relate. This is especially applicable to the psychological motivation of new generation students who are as young adults, so they are beginning to develop their careers and actively participate in the learning & development process.

Unfortunately, today’s next generation tends to question why such a large amount of training is needed since much of the information may become obsolete in the near future. More specifically, they may question why all of the information needs to be presented at a specific time as a traditional course. In order to do this, the program designer must approach training from a different perspective. First, he can no longer view training as a list of tasks to be completed in a classroom or course. He must design training from the perspective of the new constructive philosophy, that is consider how the next generation student uses technology.

So it is a challenging exercise to conduct learning & development programs for next generation which need to conduct in a way they mostly closed with.

References:
Henderson, I (2017) Human Resource Management for MBA and Business Masters, CIPD - Kogan Page
Prensky, M. (2004). The emerging online life of the digital native: what they do differently because of technology, and how they do it
Towler, A J and Dipboye, R L (2009) Effects of Trainer Expressiveness, Organization and Training Orientation on Training Outcomes, Journal of Applied Psychology

Figure List:
Figure 01 - https://www.aim.com.au/blog/5-future-trends-learning-and-development accessed on 2018/06/14 at 3:23AM

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